There was talk about branding that I/Jackernuts was invited to.
There was wine, there was networking, conversing; not in an "lets throw endless business cards at everyone" way but an professional, socialite way, where you seek out those that can and could help, those that you can learn from.
I was invited by a man who has set up his own healthy sweets company called Jealous. Unique flavours for adults, made of good, natural stuff - you can see how these circles go hand in hand with Jackernuts.
The speakers were top notch business men and women.
They included the founders of The Humming Bird Bakery, The Extreme Sports Company and O2 Telefonica.
The talk focused on how to brand your business on a budget, and then followed by a Q&A.
A bowl was being passed round to put your business card into for a chance raffle to win an ipad, I of course, put in a Jackernut, thinking that it would be easier to grab than a business card, unfortunately I went home ipad-less.
Being a hub of technology minded entrepreneurs, there were big screens on the surrounding walls of the live twitter feed #hashtagging the event as it happened. I am pleased to say that a few of my @kat_jackernuts tweets made the big screen and made me squeak with excitement.My phone doesn't seem to do great zoom in of the picture evidence of this is dubious, but I assure, the big screen was brandishing the jackernuts logo.
I had bought enough Jackernuts to give all the key speakers and they were all super pleased with them and congratulated me on a unique way of spreading my brand Jackernuts, with this edible business card.
The wine flowed, the people schmoozed, Jackernuts picked up great contacts and advice, and the face of Jackernuts maker, Miss Kat Jones even made a brief "blink and you'll miss it" appearance on the official Smarta video for the site's blog.
Useful Links;
http://www.smarta.com/blog/2013/6/video-bootstrapped-branding-zero-budget-marketing-101-for-creating-raving-fans/
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