Wednesday, 29 May 2013

JN Teams up with TI

Despite interning at the super cool Google Campus near Old Street as a fashion intern, I will always wear the metaphorical jackernuts hat and give the speech to anyone that will listen. On the first day, from dishing out the jackernuts facts, I was given the name of a Personal Trainer who might be interested in supplying Jackernuts for his clients.

A few emails here, a few posted samples there, mixed in with a sprinkle of tweets and 
BOOM 
a new sports client on the books with an order of 100 Jackernuts.


Tate Irons is a young, fit, ambitious Personal Trainer and Nutrition Specialist working his motivating magic on the people of the Surrey and London area.

There is definitely no excuse to complain about those extra pounds, that beer belly, the pizza gut, the cake tire and all of the above when you have a man on hand to sculpt you into a god or goddess, well near enough. 
A six-pack beneath your Paul Smith tee is the way to go.
A bikini -ready body to knock all the guys witless, senseless, as you strut on the hot sands in true bond girl style this summer. Halle Berry has competition.

Sick of being average....


....Tate Irons promises to "Achieve Greatness" - why would you turn down that offer? 


Check him out;

This is an excellent partnership for Jackernuts; Promoting great positive energy of two young, fresh businesses that aim to show you a happy, healthy life. 


JN and TI hope to be on the list of famous duos such as;
Fry and Laurie
Ant and Dec
Eric and Ernie
Posh and Becks
Rosie and Jim
Lyle&Scott
Abercrombie&Fitch....Speaking of which, wait with anticipation and look out for the new JN/TI sports merchandise coming soon.....

Rhymes and Reasons


You see the clever thing about jackernuts is that they suit all folk.
Perfectly tasty for the family; for the mummies, the tots, ideal for lunch boxes, for teens to grab along with their ipod as they mooch out the door to the bus top, for dads to munch on the morning commute or between city meetings.

Yet ideal for sporting bods. Think weight trainers, athletes, rowers, runners, teams, fitness fanatics, gym bunnies, jogging groups etc. This is because of that faithful ingredient that stands Jackernuts out from the regular line-up of flapjacks, NUT BUTTERS. This will give you that protein hit, much needed for fueling exercise.
Plus the organic oats are great for endurance.Slow release energy and all that jazz.
There's no sugar high and after slump with these jackernut babies, just goodness to fuel your body all the way to your finish line.
There don't seem to be many sports snacks on the market that don't taste of cardboard. Most are squished full of protein powders, blends and unpronounceable ingredients. It seems bizzare that if you are so fixated on making your body the best, why would you consume something that contains unrecognizable products? If you can't picture something in its natural, untouched state - why would you eat it?

Below is a label of one of these Sports Bars;

GRS-5 Proprietary Protein Blend (Milk Protein Concentrate, Whey Protein Concentrate, Milk Protein Isolate, Egg Protein, Soya Protein, Whey Protein Isolate), Chocolate With Sweetener (20%) (Cocoa Mass, Maltitol, Cocoa Butter, Milk Fat, Emulsifier: Soya Lecithin, Vanilla), Hydrolysed Wheat Gluten, Glucose Syrup, Sugar, Humectant (Glycerine), Palm Fat, Isomaltulose, Low Fat Cocoa Powder, Flavouring, Grated Orange Peel (0.5%_, Glucose and Fructose Syrup, Emulsifier: Soya Lecithin, Citric Acid, Salt.From MilkIsomaltulose is a source of Glucose and Fructose.  

And Here is the label of a Hazelnut Jackernut;

Oats, Hazelnut Butter, Butter, Honey, Raisins, Sugar, Lemon Zest


There is NO whey protein. I thought whey was a chemical or something, it turns out its "cheese". After looking it up on the ever reliable Wikipedia, Whey is "left over when milk coagulates", yummy, that just screams appetising.
It reminds me of that nursery rhyme of Miss Muffett....who eats Curds and Whey, until she has a run in with a spider.

Which would you eat?


Finding Prince Charming

Did you know I have actually met Prince Charles? I'll try to keep this a short anecdote, as much as I love to tell it.
It was while at University. I went to UEA in Norwich and Prince Charles owns some land near campus and was visiting various people to discuss it, or something like that, I don't know really but the point was there was a massive secret/Chinese whispers that the heir to the throne was wondering around the uni. The secret seemed to escape at 7 in the evening. I was coming out of a late Italian seminar to find a small crowd gathering outside one of the visitor buildings.

Ok its getting quite long....basically it was a freezing, December night. Dark. I couldn't feel my ears. Hands numb, but at the possible chance to get a glimpse of Prince Charles I waited.
He was LOVELY.
He spent ages walking along the crowd (we had formed a typically British, orderly queue) and spoke to individuals...one of which was me. I was in complete shock to really hear what he was saying, or to have control of what my mouth was saying. All I could think about was how he was politely looking into my eyes as he spoke to me,
which meant (in my mind that is), that for that moment in time, a member of the Royal family knew that I existed in the world.
I remembered all the china cups and plates emblazoned with the faces of the Royals on their weddings which my grandmother had collected over the years. She displayed them on the landing, hung on the wall in date order.
The next morning I rang my Grandpa to tell him of this encounter. He said it was one of the proudest moments in our family, and he went on to spread the word that his grand-daughter had met Prince Charles to all of his visitors until he slipped away.

Prince Charles has continued to feature in my life, and in the development of Jackernuts, although he has no idea of this at all. Don't worry, I'm not stalking him. I have registered with his charity, The Prince Trust, specifically The Enterprise Programme.




The programme means that if I show a good idea, market research, a lot of product development etc then I might be able to get my jackernut making hands on some investment money which really would go down well. This would mean I could afford to have my little jackernuts manufactured and hit the shelves of bigger store, spreading the love of jackernuts. I have completed a week long business course with the trust, and now I have fortnightly meeting with a mentor who is keeping me on track with finances, new ideas, and general guidance and support during the highs and lows of starting a business. All of this I need, Jackernuts, needs and I truly appreciate it. It is a great charity for people willing to take the risk of starting something new and not going down the 9-5 route of work that Ms Parton sings about.

So Jackernuts may have a helpful Prince, but for the singleton that is myself, I am still looking. Should you be or know a suitable chap that looks like a certain Mr D Gandy, then holla.